No Fluff, Just Results: Alina Vandenberghe on AI, Attention, and Building the Future of B2B
Alina Vandenberghe doesn’t do hype- she builds. Ahead of her Turing Fest 2025 talk in Edinburgh, the Chili Piper co-founder reflects on the technologies shaping tomorrow’s B2B landscape, the human limits of remote work, and why reinvention is non-negotiable in an AI-driven world.
From selling her house to bootstrap a billion-dollar company to generating 1,400 sales-qualified meetings with a two-person team, Alina shares what it really takes to grow with purpose, cut through the noise, and build tech that brings people together to solve big problems; without burning out.
1. What new technology do you believe will have the biggest impact on the product development, marketing or tech world in the next 12 to 24 months?
AI agents no doubt
2. Reflecting on your experience, what major challenges do you anticipate product/growth/tech will face in the coming years? How do you think leaders should be preparing themselves and their teams to tackle these challenges?
Reinventing themselves. most people find comfort in how “things used to be” and now we’re disrupted across the board. We can’t got back
3. Considering recent advancements in AI, what are yourl thoughts on the ethical implications? From your perspective, what are the critical ethical challenges that need to be addressed as AI becomes more widespread?
Trust
4. How do you envision the integration of emerging technologies like VR or AR evolving in professional environments where you work?
It will work for some but most will seek community and in person connections which will feel a lot more “real”
5. In your opinion, what is the next big opportunity for tech innovation that you feel is currently being overlooked or isn’t receiving enough attention?
I see a lot of entrepreneurs motivated to do a lot of good with ai. i hope all of it will be used to create cohesion in our worlds so we can solve big problems together
**6. From your own experience, how do you see the continuing evolution of remote work and its technologies impacting your own work-life balance?
We’re lucky we can work remote but we need to understand well our limits to make sure we don’t burn out
7. Can you share a bold prediction about how you think technology and sustainability will intersect in the next ten years?
Generative AI is very good at helping us solve big problems as long as the political ecosystem doesn’t manage to divide people
8. If you could implement changes to the way people work based on your own routines and practices, what specific adjustments would you make to improve productivity or well-being?
More time for self compassion
Alina Vandenberghe’s Turing Fest talk:** Getting Attention & Turning It Into Pipeline: How We Got 1,400 Sales Qualified Meetings With Two Marketers
Forget fluffy metrics. This is about pipeline. In this talk, we’ll show you exactly how two marketers—yes, just two—generated 1,400 sales-qualified meetings without burning out or blowing the budget. You’ll learn the strategy behind the scrappy experiments, the systems that scaled, and the content that cut through the noise. We’ll talk distribution, intent, brand relevance, and how to actually get meetings that convert, not just MQLs that sit in your CRM and collect dust. If you’re in B2B and want to turn attention into revenue—efficiently—this one’s for you. No fluff, just the playbook.